A real lesson in branding and packaging design. See how the pros would do it.

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8 responses to “Microsoft redesigns iPod packaging?”

  1. Yazan @ Tech# Avatar
    Yazan @ Tech#

    it’s absolutely hilarious… I saw it on channel 9 a couple of days ago

    “How do you improve yourself? 1) Be honest with yourself about what you do. 2) Repeat.

    Honesty hurts. Ouch. Ouch. Ouch.”

    http://channel9.msdn.com/ShowPost.aspx?PostID=166104

  2. Ahmad Avatar
    Ahmad

    this is not true that microsoft packages in this stupid way

    here is a picture to microsoft package design, what’s wrong with it…?

    http://images-eu.amazon.com/images/P/B0001WN1A8.01.LZZZZZZZ.jpg

    stop this ahamd, i thought you better than that, zealot!

  3. dadan Avatar
    dadan

    thats funny very funny

    god i love microsoft …. errr

  4. Humeid Avatar
    Humeid

    The Office package looks good because Microsoft had to design it for the Mac market :)

  5. Ahmad Avatar
    Ahmad

    but microsoft designed it after all…!!

  6. Karim Avatar
    Karim

    fantastic!

  7. M Arrabi Avatar
    M Arrabi

    I join my voice with Ahmad’s (not Humeid’s). Microsoft is very customer-centric in all of its decisions. If iPod was targeted to companies, then I bet the “redesigned” Microsoft packaging will be much more suitable and will sell way more. The “new” packaging chosen in the video is very similar to the Windows Server System & Visual Studio packages, which are enterprise products.

    Now, take a look at consumer products from Microsoft:
    1- XBox (http://techon.nikkeibp.co.jp/d-ce/2001/11/xbox_box.jpg)
    2- MS Stark Mouse (http://blog.jtam.org/archives/sharck-thumb.jpg)
    3- Halo (MS Game)
    http://images-eu.amazon.com/images/P/B00006IR20.02.LZZZZZZZ.jpg

    They are very clean and appealing to a consumer. Enterprise products are appealing to “purchasing officers”.
    Microsoft is not beautiful or sofisticated, Microsoft is another word for “pragmatic”.

  8. M Arrabi Avatar
    M Arrabi

    Apple, on the other hand, is about character. Unless you agree with their gay-metrosexual-hippie looks, you will hate them. So, where do you stand? gay/metrosexual or normal manly-man person? ;-)