Hey, I am back in Amman. I was in Dubai for a few days, in the land where everything is branded! I saw these trees at the entrance of Madinat Jumeira. I was rushing to a dinner gathering so did not check if these where real trees or fakes. But you get the idea.

Luckily I found out that a dear colleague took a photo of a Perrier tree and shared it on ikbis!

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2 responses to “Perrier tree: innovative environmental advertising”

  1. Muh'd M. Mansour Avatar
    Muh’d M. Mansour

    wow I like it, good idea

  2. KRISHNA KUMAR Avatar
    KRISHNA KUMAR

    These trees are not real plants they are made of plastic and which has got us a very good feedback from many people round the world. This has become a part of our best POS material for our branding purpose.

    Krishna Kumar
    Brand Specialist – Perrier & Contrex
    UAE