Apple’s Jobs says Michael Dell should eat his own words

A lot of people I meet, espacially in the Middle East, have this ‘Apple is just for graphic designers’ or ‘I used to have an Apple computer, but that was 15 years ago’ attitude. I sometimes really have to go into lengthy explanations about how great Apple is actually doing. This will be some excellent material to use:


AppleInsider | Apple’s Jobs says Michael Dell should eat his own words
It may not be the last laugh, but on Friday afternoon, after the close of the stock market, Steve Jobs, the chief executive of Apple Computer, shared an e-mail chuckle with his employees at the expense of Dell, a big rival, reports the New York Times.

The message was prompted by the 12 percent surge in Apple’s stock price last week, which pushed the company’s market capitalization to $72.13 billion, passing Dell’s value of $71.97 billion.

Shortly after Mr. Jobs returned to Apple in 1997 as part of the company’s acquisition of NeXT, Dell’s founder and chairman, Michael Dell, was asked at a technology conference what might be done to fix Apple, then deeply troubled financially.

“What would I do?” Mr. Dell said to an audience of several thousand information technology managers. “I’d shut it down and give the money back to the shareholders.”

On Friday, apparently savoring the moment, Mr. Jobs sent a brief e-mail message to Apple employees, which read: “Team, it turned out that Michael Dell wasn’t perfect at predicting the future. Based on today’s stock market close, Apple is worth more than Dell. Stocks go up and down, and things may be different tomorrow, but I thought it was worth a moment of reflection today. Steve.”


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One Response to “Apple’s Jobs says Michael Dell should eat his own words”

  1. Janti Says:

    So what?

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